R.E.V. Fitness owner, Brian Flatt, is a famous California nutrition coach and weight loss pioneer behind such highly acclaimed and successful programs,
the 3-Week Diet and the 2-Week Diet.
Both programs have "introduced hundreds of thousands of Americans to a new way of looking at weight gain and weight loss" (brochure).
Flatt's latest work is the 1 Week Diet--a "very fast program that delivers dramatic results within 7 days," remarks Flatt.
It's based on "ancient Japanese knowledge"--which Flatt's grandfather discovered in World War 2--and "has been clinically tested in modern laboratories.”
What's more, the program--like its two predecessors--doesn't "require heavy cardio, hours at the gym, starvation or odd eating habits."
Together with 3-Week Diet and 2-Week Diet, the 1 Week Diet is, to a large extent, Flatt's answer to "the rise in obesity in the English speaking world," which has become "an alarming epidemic."
“Clearly," Flatt continues, "people are becoming heavier for a variety of reasons," among which are "diet, stress, the proliferation of processed foods and a lack of understanding of how the body works."
The 1 Week Diet is a simple program that requires "no heavy exercise, starvation or strange foods."
One simply learns how to use his or her "body’s natural bio-chemistry to shed unsightly pounds."
(See Dr. A. Fasano, "Zonulin, regulation
of tight junctions, and autoimmune diseases," https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3384703/).
(Brochure Excerpts)
The 1 Week Diet focuses on three main components to help dieters lose unwanted weight: diet, exercise, and mindset. Dieters learn what, when, and how to eat for optimized weight loss. They also receive supplement and exercise advice to accelerate the process. Finally, they develop the mindset—or willpower—to lose weight and keep it off.
“There really is no magic bullet in the fitness world,” Flatt explains, “No pill, workout, diet or surgery that magically turns a person into a Greek god overnight. Yet when you actually figure out how the body works to store fat, you can reverse engineer these processes and get them to work in the other direction.”
The 1 Week Diet--while similar to his other systems--does contain some unique information inspired by Flatt’s grandfather, Graham. Graham Flatt was shot down over Okinawa in WW2 and lived with an extremely healthy and long-lived Japanese family for several months. There he learned about many ancient Japanese health and diet secrets that he’s shared with Brian.
These ancient and proven secrets, combined with modern clinical testing, make up the majority of the 1 Week Diet.
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